craftsmanship that stands the test of time
Forming DITA in 1995, John Juniper and Jeff Solorio brought together their passion for perfect design, quality materials and artisan craftsmanship that would distinguish DITA from all other brands of eye-wear.
Averaging over 8 months to manufacture, each frame is handled by over 100 artisans who are proud to produce eye-wear with the DITA name. Production methods, unhurried and giving each craftsman time to ensure each and every handmade piece is perfected.
With Japanese Zyl Acetate, 18k gold, white gold, titanium with diamond pressed detailing, each material is carefully selected to bring luxury and quality that is expected with every piece of genuine DITA. The careful detailing that goes into the design of every model brings out the DITA commitment to craftsmanship.
OUR WORD IS OUR BOND, SO WE PROUDLY PRINT DITA ON EVERY NAME AS OUR ONGOING PLEDGE TO INNOVATIVE DESIGN, INCOMPARABLE QUALITY AND PASSIONATE AUTHENTICITY.
Whatever your reason, DITA is dedicated to creating original artistic statements for a loyal clientele who demand eye-wear unbound by convention. More than just the sum of its parts, DITA is a way of life. Inspiring the camaraderie reserved for only the most exclusive couture brands, don’t be surprised if a stranger wearing DITA shares a knowing nod or smile.