Pret loves Instagram. Like, really loves it. Whether it be sitting on a lunch break or a five minute scroll on the way to a meeting, many of us in PretHQ use the social media platform on a daily (OK, hourly) basis. They say that beauty is in the eye of the beholder, but with so many designers and companies sharing beautiful images on Insta, how do you choose which ones to follow? Well...We've done the heavy lifting (er, scrolling?) for you and compiled our top 10 Eyewear Brands you can find on Instagram, your eyes will thank you.pret loves instagram 

@oliverpeoples

oliver peoples instagramWith an A-list following and an ethos of 'Never a trend, always in style' it's no wonder Oliver Peoples have made it into our Instagram favorites! With their sought after vintage style design and luxury feel, Oliver Peoples provide us with a feeling of Hollywood exclusivity. Tune in to them if you like Celebrity Style and stunning editorials. Shop Oliver Peoples.

@rayban

ray ban instagramThough it was founded in the 1930s, Ray Ban is anything but outdated. From US presidents to rock stars, the brand's classic styling has made its way into just about every fashion subculture. There are plenty of lifestyle photographs, but Ray-Ban know what the people want, and that's with close-up and personal shots of sunglasses. There are plenty to go round as as far as the double taps go, it is working for them. Shop Ray Ban.

@oakley

oakley instagramOne for the Sports lover, Oakley's Instagram features a huge variety of athletes. From cycling to surfing, golf to snowboarding, a very large chunk of the sporting world is represented by this eyewear brand. However, even though Oakley sponsors some impressive names and there are some really terrific action shots, as far as likes go the product shots still perform the best. Shop Oakley.

@illesteva

 Beyonce illesteva pretavoirIllesteva takes inspiration from downtown NY, as well as music, fashion, and photography and judging from their instagram, a poolside or two. Putting a contemporary spin on classic style their IG account is a bright and happy account to follow showcasing the frames perfectly surrounded by colour and texture. Shop Illesteva.

@lindafarrow

linda farrow instagramPlacing themselves as the worlds most exclusive eyewear range, Linda Farrow had to make the top ten accounts. Originally a fashion designer, Linda Farrow was one of the first to treat sunglasses as fashion not function, producing collection after collection of stunning designs and collaborations.Posting stunning editorials of all of their ranges including The Row, Matthew Williamson and Dries Van Noten, if your into sleek, sophisticated and high-fashion, then you better get following. Shop Linda Farrow.

@officialmauijim

 maui jim instagramSo many brands like to showcase their frames in different lights, but Maui Jim like to stay tropical with their aesthetic. Every picture in their account incorporates something tropical, whether it includes the product or not. From lying on the beach or strewn amongst flowers, who doesn't like going to Club Tropicana every season? Shop Maui Jim.

@persol

persol instagramYou can almost smell the testosterone when landing on the Persol Instagram account. Made to satisfy the demands of pilots and sports drivers who required comfort, protection and optimum vision, Persol capture the function and lifestyle of the brand perfectly within their imagery. Shop Persol.

@cutlerandgross

 cutler and gross instagramSince the very beginning of Cutler and Gross eyewear, originality, creativity and integrity have been the hallmarks of their frames. Their instagram account is all about the people who wear them from individuals to editorials, it is clear to see that their customers are the heart of their brand. Shop Cutler and Gross.

@tens

 tens instagramA newbie to the eyewear industry, Tens have made a splash across the world with their 'Real Life Photo Filter' sunglasses. Launching only 3 months ago, the crowd funded company from Scotland showcase what life is like through their lens, from sunsets to city life, this account is any instagrammer's dream. Coming soon to Pretavoir.

@pretavoiruk

 pretavoir instagramAnd then there was us, still within our infancy of instagramming, we cover a range of inspirational eyewear lovers and frames which we cant help but share. We would love to start sharing more filtered favourites of our customers so please remember if you buy from us, tag us on Instagram and we will be sure to repost. Come and give us a double tap!

What are your favourite Instagram accounts?