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Pretavoir Blog

New Age Celine

Friday, 14 June 2019 09:59:08 Europe/London

As the new Celine eyewear collection begins to make waves, we style some models with their 2019 catwalk looks.Read More

Blue Light and Protection

Thursday, 30 May 2019 14:28:46 Europe/London

Trouble Sleeping? Frequent Headaches? Blurred Vision? Eye Strain? If you’ve been experiencing any of these issues lately then it could be caused by the frequent interaction with Blue Light. When using computers, tablets or smart phone devices, each device emits Blue Light radiation that causes your eye muscles to work harder than they are designed to. Whilst this isn’t a major issue if you’re using such devices for less than 10 minutes at a time, if you’re using them for prolonged periods then your eyes can begin to experience eye strain and headaches and the Blue Light can stop the body’s natural ability to ‘switch off’. For many of us though, going without such devices can be difficult on a day to day basis, especially if you rely heavily on them for your job. After all, we now live in a society where technology is key to many roles, so it’s important that you can use these devices without the added implications that Blue Light can bring. With this in mind, the eye experts at Kodak have invented a new form of Blue Light cancelling lenses called BluProtect. KODAK BluProtect Lenses are designed to filter out unwanted blue light rays and allow light wavelengths that help regulate a healthy sleep cycle to pass through. They’re designed to efficiently manage light and make viewing over longer periods of time more comfortable, whilst increasing visual contrast. Objects are better defined, leaving you with clearer and sharper vision, and hopefully a great night’s sleep.Read More

Matsuda Eyewear

Tuesday, 2 April 2019 10:47:22 Europe/London

CRAFT 250 Steps, 71 hours, and 13 Craftsmen. Each Matsuda design is crafted by hand in the renowned eyewear workshops of Sabai, Japan - requiring up to two years and as many as 250 steps to bring to life. This is eyewear created through 50 years of experimentation and creative exploration: each frame reflecting a unique journey from concept to construction. They never stop seeking new innovative techniques to express our ideas.



Using the finest metals in the world — titanium, stainless steel, sterling silver, and 18k solid gold — their master Japanese craftsmen transform raw materials into intricately detailed works of art, employing techniques few others would attempt: prioritizing quality over mass production.


Matsuda Japanese acetate forms are sculpted exclusively from an organic plastic derived from cotton and cured for over three months prior to construction. This delicate process produces uniquely rich colors with unrivaled strength and flexibility. Each piece is then hand-finished by master polishers who have apprenticed for 10 years to perfect their technique, producing a remarkably soft feel, sculpted for a lifetime of hard use. Matsuda Eyewear.. Never Ordinary...

Matsuda Sunglasses
Matsuda Glasses

Mulberry launches Eyewear Collection

Wednesday, 27 February 2019 10:41:10 Europe/London

Mulberry Launches Sunglasses Inspired By John Lennon And Kate Moss Visit Mulberry Sunglasses collection. Mulberry Sunglasses Mulberry Glasses Eight Mulberry sunglasses styles inspired by eight British style icons: it’s fair to say that Johnny Coca has drunk the Kool-Aid since joining the house from Céline in 2015. The Spaniard has been waiting to launch lenses for some time – and, accordingly, workers in the company’s West Country factory have been sporting John Lennon and Kate Moss-inspired sunnies around Somerset to ensure the creative director succeeds in his mission to make a pair to suit everyone. “I have been designing sunglasses for the last 15 years so it’s part of my process when designing a season,” Coca tells Vogue ahead of the February 13 launch.

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Paul Smith x Cutler and Gross

Wednesday, 27 February 2019 09:14:28 Europe/London

Paul Smith x Cutler&Gross.. A match made in London.

"I've always had enormous admiration for Cutler and Gross, before we sadly lost him this year, Tony Gross was a personal friend of mine. The attention to detail and expertise that Tony practiced is still absolutely central to the work the company are doing today. It's been a joy to collaborate with them." - Paul Smith

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Brand New - Atelier Swarovski Eyewear

Friday, 2 November 2018 15:51:24 Europe/London

As one of the most instantly recognisable brands featuring crystal embellishments, Swarovski have this year expanded further on their luxury products by offering their first Atelier Swaroski Eyewear collectionRead More

Presenting Our Newest Brand - L.G.R

Wednesday, 24 October 2018 10:07:06 Europe/London

Prince William Wearing L.G.R Suez Sunglasses

Sadly the summer sunshine is long gone here in Glasgow, but that doesn’t stop us adopting some lovely new sunglass brands.

We have just welcomed a brilliant new addition to our family of brands, L.G.R., an exclusive brand of Italian handmade eyewear products.

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Garrett Leight California Optical

Wednesday, 17 October 2018 12:02:00 Europe/London

We are all excited to re-introduce this amazingly cool brand; Garrett Leight. This eponymous brand, out of Los Angeles (as our Stateside pals do say) nods with at least a little reverence to the godfather of Californian eyewear Larry Leight.. Yes, the Leight family is steeped in the business.

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Tom Ford & Céline Autumn/Winter collections

Thursday, 9 August 2018 16:47:00 Europe/London

We were honoured this year to be one of only a few UK retailers to exclusively view and purchase the new Tom Ford and Céline eyewear collections. We thought we’d take the time to give you an exclusive look at them and also to see the stunning location where they are hand crafted by local experts - Longarone, Italy.

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Dior Runway 2018

Monday, 7 May 2018 11:00:19 Europe/London

"DiorClub1" visor from the Spring-Summer 2018 show. The black and white frame is adorned with the “J’adior” signature, while the yellow, transparent visor recalls the colourful world of the collection.

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